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  • Alex's Story



    Established in 2020 ‘Alex Price’ Is a luxury British design brand focusing on Furniture, lighting and accessories. 

     From a young age Alex was obsessed with how things worked. Spending long hours in his parents garage Alex loved to create from a young age. 

     Whilst studying design Alex was exposed to the history of design, Immersing himself in the work of some history’s most creative minds. Often visiting design exhibitions in London, Paris & Milan Alex garnered his love for Art & Design. 

     Subsequently Alex went on to work for one of the worlds leading Interior decorators and furniture designers. Listed in Architectural Digest’s 100 Top Interior designers in the world, Alex’s mentor Francis Sultana introduced Alex to the world of Interior design. During this time he was fortunate to work with some of the finest craftspeople, Working on projects around the world and in conjunction with some of the worlds leading artists and collectors. 

     Now launching his own label , Alex has a focus on breathing life into old and forgotten materials and processes. Exploring techniques which have been lost to mass manufacture. An exploration into materials has always driven Alex’s designs.